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Yum! Brands, Inc. Stock Getting Overbought (YUM)

By Market News Video Staff, Monday, December 12, 5:01 PM ET
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In trading on Monday, shares of Yum! Brands, Inc. (NYSE:YUM) entered into overbought territory, changing hands as high as $58.825 per share. We define overbought territory using the Relative Strength Index, or RSI, which is a technical analysis indicator used to measure momentum on a scale of zero to 100. A stock is considered to be overbought if the RSI reading rises above 70. In the case of Yum! Brands, Inc., the RSI reading has hit 70.1 by comparison, the RSI reading for the S&P 500 ETF (SPY) is presently 51.3.

Investors could look at YUM's 70.1 reading as a sign that the recent heavy buying is overdue to take a breather, which could bring a pullback in the stock. The chart below shows the one year performance of YUM shares:

Yum! Brands, Inc. 1 Year Performance Chart

Looking at the chart above, YUM's low point in its 52 week range is $46.27 per share, with $59.05 as the 52 week high point that compares with a last trade of $58.97.

According to the ETF Finder at ETF Channel, YUM makes up 5.03% of the Dynamic Leisure and Entertainment Portfolio ETF (AMEX:PEJ) which is trading relatively unchanged on the day Monday.

See what other ETFs contain YUM
See what other stocks are held by PEJ

YUM operates in the Food & Beverage sector, among companies like Hershey Company (NYSE:HSY) which is off about 0.5% today and has a current RSI reading of 58.9. Below is a three month price history chart comparing the stock performance of YUM, versus HSY.

YUM,HSY Relative Performance Chart


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