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Barnes & Noble Makes Nook Available at Target
Monday, October 3, 1:19 PM ET

Barnes & Noble (NYSE:BKS) said today its Nook Color and Nook Simple Touch devices are now available at Target's (NYSE:TGT) store and website.

The Simple Touch is available for $139, and the Color is $249.

Barnes & Noble noted the devices are also available at Best Buy (NYSE:BBY), Office Max (OMX), Radio Shack (NYSE:RSH), Staples (NASDAQ:SPLS) and Walmart (NYSE:WMT), among other retailers.

Last week, Amazon.com (NASDAQ:AMZN) unveiled new versions of its rival e-reader, the Kindle.

RadioShack announced earlier in the month that it would begin selling the Nook, while Amazon.com (NASDAQ:AMZN) announced the availability of its Kindle at Office Depot (NASDAQ:ODP).

For MarketNewsVideo.com, I'm Kristin Bianco.

Barnes & Noble Makes Nook Available at Target picture
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