The Social Media Index ETF (NASDAQ:SOCL) is seeing unusually high volume in afternoon trading Friday, with over 198,000 shares traded versus three month average volume of about 30,000. Shares of SOCL were off about 0.3% on the day.
Components of that ETF with the highest volume on Friday were Facebook (NASDAQ:FB), trading off about 0.8% with over 38 million shares changing hands so far this session, and Groupon (NASDAQ:GRPN), down about 1.1% on volume of over 13.2 million shares. Demand Media (NYSE:DMD) is the component faring the best Friday, up by about 2% on the day, while NetEase (NASDAQ:NTES) is lagging other components of the Social Media Index ETF, trading lower by about 3.7%.
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